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Fortitude Nutrition Coaching
Josh Smith coaching a client over coffee

One-to-one coaching. Pick how often we talk.

Every option is the same coaching with the same coach. The only difference is the frequency of our calls. Billed weekly through Stripe, change or cancel any time.

No macros. No meal plans. No minimum contract.

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The gap between knowing and doing

Most people who come to me already know what to do. They could write the meal plan themselves. The gap isn’t knowledge, it’s everything that happens between knowing and doing: the long day, the kids, the “I’ll start Monday”. So that’s where we work. Less than 20% of my job is talking about food. The rest is helping you make better decisions around it, and keep making them when life gets busy, boring, stressful or fun.

Chopping fresh vegetables on a board

What’s included

Video consults, at your frequency

Monthly, fortnightly or weekly, scheduled around your life. Every call comes with a recording of the session, notes and any related resources.

Weekly check-ins by email

Every week, whichever option you’re on — to give you feedback and answer any questions you have. Accountability without it feeling like homework.

A behavioural audit of your week

The Helpers and Hinderers framework. We find what’s already working and do more of it, then reduce, change or remove the things that keep getting in the way.

Support between calls

Email access for questions, realisations, or anything that comes up between calls — the dinner out, the travel week, the bad day — answered in the way that’s most useful.

How the format works

Each call starts with you

The floor is always yours to begin. Whatever’s at the front of your mind is the priority — we go there first.

One change to carry into the week

You leave each call with one clear thing to do, not ten. The smallest change you’ll actually make, not the biggest change you could imagine.

Coaching that keeps adapting

No tracking required, no forbidden foods. If you want to track, you can. If you don’t, we work on decisions and habits instead. The plan bends to fit your life, not the other way round.

The whole picture

Health is more than physical: social, emotional, mental, existential, economic and environmental too. The changes we make have to improve your life, not just your body.

Three options, one kind of coaching

Monthly — $70 a week

A video call every month, with a recording of the session, notes and any related resources. Plus a weekly check-in for feedback and any questions you have.

Fortnightly — $90 a week

A video call every fortnight, with a recording of the session, notes and any related resources. Plus a weekly check-in for feedback and any questions you have.

Weekly — $130 a week

A video call every week, with a recording of the session, notes and any related resources. Plus a weekly check-in for feedback and any questions you have.

Ready to start?

Pick your option and pay weekly by card through Stripe. You can move between options as life changes, and there’s no minimum term. If you’d rather talk first, make an enquiry and I’ll reply personally with an honest recommendation.

Not sure yet?

Send me a few honest lines about what’s going on with food right now. I read every enquiry myself and reply with honest thoughts on whether coaching is the right next step, and which option fits. No sales call, no pressure.

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Josh Smith

Seminars and workshops

I also speak. Nutrition seminars and workshops for workplaces, gyms and schools, crafted to suit the audience. I’ve given talks at Google, at engineering companies, at schools and preschools, and at gyms from Iceland to Bali to Amsterdam to Norway. These run on an enquiry basis, so tell me about your audience and we’ll shape something for them.

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Josh giving a nutrition seminar

FAQs